Cold Kiwi attempts to provide interesting insights & opinions across many areas of interest. Everything from fun topics such as film, television, photography and cooking all the way to more serious subjects, such as social media, consumer behavior trends, Word of Mouth marketing, parenting, and even a little political spin here and there. This is a living journal for experiences that you might find interesting enough to share your comments and thoughts with the Cold Kiwi community.
Friday, December 18, 2015
Are your employees doing your brand more harm...
Some things to think about if starting employee advocacy as social media strategy.
If you’re a savvy marketing leader, you’re already implementing or thinking about implementing an employee advocacy program. Employee advocacy is a popular topic with B2C and B2B marketers these days. It should be. But are your employees doing more harm than good?Dynamic Signal Ambassador