Cold Kiwi attempts to provide interesting insights & opinions across many areas of interest. Everything from fun topics such as film, television, photography and cooking all the way to more serious subjects, such as social media, consumer behavior trends, Word of Mouth marketing, parenting, and even a little political spin here and there. This is a living journal for experiences that you might find interesting enough to share your comments and thoughts with the Cold Kiwi community.
Friday, December 18, 2015
Employee Advocacy: Marketing Engine of the Future?
Employee social posts generate 8X more engagement than employer posts. A shift is happening.
Fact is that employees’ social posts generate 8X more engagement than posts from their employer. Wow! This has the potential to radically alter the marketing landscape by changing the way we discover and buy goods and services.Dynamic Signal Ambassador