Cold Kiwi attempts to provide interesting insights & opinions across many areas of interest. Everything from fun topics such as film, television, photography and cooking all the way to more serious subjects, such as social media, consumer behavior trends, Word of Mouth marketing, parenting, and even a little political spin here and there. This is a living journal for experiences that you might find interesting enough to share your comments and thoughts with the Cold Kiwi community.
Saturday, September 17, 2016
Goodbye, Organic Reach. Hello Paid Promotion...
Goodbye, Organic Reach. Hello Paid Promotion and Employee Advocacy
Goodbye, Organic Reach. Hello Paid Promotion and Employee Advocacy Right now, there are two camps of marketers. There are some who still believe a well-crafted piece of content will resonate so naturally with the intended audience that it can be sent out into the world with little more than a nudge on social media and deliver the desired results.Dynamic Signal Ambassador