"It’s time to stop acting like a vendor and start acting like a partner." Dynamic Signal's Head of Communications shares her thoughts with the CommPro community. Take a look! #Communications
Stop Being a Vendor and Start Being a Partner -...
"Learn your customer’s goals around thought leadership, PR, or speaking and don’t ask them to tell your story as a favor. Learn where they want to increase visibility and then find mutually beneficial ways to help them tell their story- a story of which you’re very much a part. A little understanding goes a long way towards creating a partnership that serves both parties..."Dynamic Signal Ambassador
