"Your employees are your most dedicated brand champions. They’re tweeting about companies they’re impressed by, writing articles on Medium, and discussing what you could be doing better via Slack messages. That’s a whole lot of buzz that can influence the public’s perception of your brand." --- Rebekah Iliff of AirPR in Forbes
In Forbes. Best Practices for Effective...
Rolling out an initiative? Take an iPhone video of an employee walking you through how to access pertinent information and add it to your next company-wide newsletter. This corporate-journalism approach allows employees to be the mouthpieces of your brand.Dynamic Signal Ambassador
